Emirates NBD puts customers in driver’s seat of all-new Porsche Panamera

On a recent December morning, a group of Priority Banking customers of Emirates NBD, the Middle East’s largest bank by asset size, participated in the first-of-its-kind test drive between Dubai and Ras Al Khaimah, featuring a convoy of Porsche cars.

Customers of Emirates NBD were given the unique opportunity to be among the very few to experience the performance and sporting spirit of the new four-door, four seater, Grand Turismo – Porsche’s eagerly awaited new model – The Panamera.

Organised by Emirates NBD and Porsche Centre Dubai – Al Nabooda Automobiles LLC., this thrilling day-long trip commenced with breakfast at the luxury Grand Hyatt Dubai, included a midday lunch break at the 5-star Al Hamra Fort Hotel & Beach Resort in Ras Al Khaimah and concluded with the return journey to Dubai.

“At Emirates NBD, we are delighted to be able to offer our Priority Banking customers a world of privileges and unique experiences,” said Suvo Sarkar, EVP & General Manager Retail Banking, Emirates NBD. “We have worked closely with Porsche over the past year, in the lead up to launch of the Panamera, and are extremely pleased to have been able to offer our Priority Banking customers the exclusive chance to join this group test drive – and to extend financing at special rates for those who want to spend more than just a day behind the wheel of this all-new luxury model.”

“This was an unforgettable day out for Porsche lovers here in the UAE,” said Vijay Rao, General Manager, Porsche Centre Dubai, “and we are grateful to Emirates NBD for their ongoing support.”

“The Panamera has just been introduced to the market,” added Karim Al-Azhari, President, Porsche Club UAE, “so this was a truly unique experience for local automobile aficionados, and an especially special opportunity for Priority Banking customers at Emirates NBD.”
 

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Reported by : MKS CWM
Reported on : 24/12/2009

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